Wellness ice-cream Der Wettbewerb ist beendet

Entdecke die Ergebnisse des Wellness ice-cream Wettbewerbs


Herausforderung

Zusammenfassung des Wettbewerbs

Make ice-cream that fits millennials who want to embrace a wellness lifestyle

Invent an ice-cream brand that fits millennials who want to embrace a wellness lifestyle.

4-pages presentation with images and text

5 Gewinner 5 Favoriten der Community 96 Teilnehmer 112 Medien akzeptiert 36 Länder 10 Sprachen
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Unilever Unilever

Thank you for all of the wonderful entries we received. Some brilliant ideas, great designs, unique elements in either communication, business model or benefits. I had many of your ideas on our shortlist and found the final choice very hard. We are still working with many of the ideas to see which ones would truly win with consumers.

Please keep ideating and creating and I hope that you will see more wellness ice cream products coming to a place near you soon.

Jury Preis Gewinner

Auswahl nach Unilever

Evelyn_Green
Evelyn_Green #1 Preis
Evelyn_Green 93.460 Kreativ-Score
  • Grafikdesign
  • Kreatives Schreiben
  • Label & Verpackungsdesign
Singapur

#1 Preis von 5.000 € für Halo Superfood Ice Cream Unilever

I loved the rounded feel of a true millennial brand, with the combination of non dairy and superfoods that still sounded tasty. and beautiful packaging design and a beautiful care for the planet and growers. Well done.

Unilever
eepigni
eepigni #2 Preis
eepigni 79.720 Kreativ-Score
  • Grafikdesign
  • Video
  • Animation
  • Kreatives Schreiben
  • Label & Verpackungsdesign
Spanien

#2 Preis von 2.500 € für The Fresh Start Initiative

I absolutely loved the fresh start thinking, combining artisanal daily made ice cream with an opportunity for getting people back into employment. A social purpose close to our hearts. Thank you.

Unilever
Mengboy
Mengboy #3 Preis
Mengboy 127.140 Kreativ-Score
  • Grafikdesign
  • Illustration
  • Kreatives Schreiben
  • Label & Verpackungsdesign
Malaysia

#3 Preis von 1.000 € für Ohm

I really liked the way you designed and created this incredibly peaceful and wellness based brand and products. I could imagine myself taking a moment out and loved the notion of spa popsicles. Thanks.

Unilever
AnnaNThang
AnnaNThang #4 Preis
AnnaNThang 869.850 Kreativ-Score
  • Grafikdesign
  • Illustration
  • Kreatives Schreiben
  • Label & Verpackungsdesign
  • Fotografie
Vereinigte Staaten

#4 Preis von 1.000 € für Breyers Botanicals ~ Ice Cream Tonics

I thought the design was wonderfully premium and mouth wateringly attractive ingredients, and loved the use of partnerships with chefs and herbologists to make this something different. Good job.

Unilever
depaccoteam
depaccoteam #5 Preis
depaccoteam 97.080 Kreativ-Score
  • Grafikdesign
  • Illustration
  • Animation
  • Kreatives Schreiben
  • Label & Verpackungsdesign
  • Fotografie
Philippinen

#5 Preis von 500 € für FIDA DIDA ICE CREAM

I really like the fresh and colourful nature of this fruit and veg ice cream brand, and the fact that you focused on a gourmet experience not a healthy one which was implicit. Thank you.

Unilever

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