Quirky Food Complement for Mid-morning Break Der Wettbewerb ist beendet

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Herausforderung

Zusammenfassung des Wettbewerbs

Invent a quirky food complement for preteens at school!

Invent a quirky and fun daily food complement for mid-morning breaks at school that both preteens and their parents will love.

Presentation 1 page PDF - use the template

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3 Gewinner 53 Teilnehmer 86 Medien akzeptiert 24 Länder 7 Sprachen

Marke ist vertraulich

Thanks to everyone for the wonderful ideas. It was a difficult challenge, easy to go to far or fall short. All ideas received helped us detect common themes that should be included when addressing this target group and enhancing our experimentation to come up with a relevant and differentiated solution for kids that is both healthy and attractive for repetitive consumption.

Jury Preis Gewinner

Auswahl nach die marke

phartye_89
phartye_89 #1 Preis
phartye_89 75.070 Kreativ-Score
  • Grafikdesign
  • Illustration
  • Kreatives Schreiben
  • Label & Verpackungsdesign
  • Script Writing
Nigeria

#1 Preis von 750 € für Twin Cookies

The overall quality of the idea and thought behind it inspired the team to think further and look for ways to break barriers between playfulness, what can actually be done and what will still be considered "clean" during consumption. Even though the idea directly might not be implemented it inspired further discussion around the motivations behind it and what is trying to be achieved.

Die Marke
dbaklein
dbaklein #2 Preis
dbaklein 499.490 Kreativ-Score
  • Grafikdesign
  • Video
  • Illustration
  • Animation
  • Kreatives Schreiben
  • Label & Verpackungsdesign
  • Fotografie
  • Script Writing
Vereinigte Staaten

#2 Preis von 500 € für Emoji Waffle Bites

This idea combines a solution cluster we created for further experimentation thanks to many of the ideas received from Eyeka with the extra playfulness that could close the deal with the target.

Die Marke
olimpik123
olimpik123 #3 Preis
olimpik123 257.470 Kreativ-Score
  • Grafikdesign
  • Video
  • Illustration
  • Kreatives Schreiben
  • Label & Verpackungsdesign
  • Fotografie
Ukraine

#3 Preis von 250 € für cookie in the form of "Zombie Fingers".

It is an overall very attractive and playful idea. It is easy to combine attractiveness and healthyness and the concept behind the idea is not seasonal, but actually it has a universal appeal for the target group.

Die Marke

Quirky Food Complement for Mid-morning Break Community

Treffe all die kreativen Teilnehmer des Wettbewerbs

53 Teilnehmer