NESTLÉ: Chocolate & sweets gifting Der Wettbewerb ist beendet

Entdecke die Ergebnisse des NESTLÉ: Chocolate & sweets gifting Wettbewerbs


Herausforderung

Zusammenfassung des Wettbewerbs

Re-fresh NESTLÉ chocolates into gifts worth craving

Create an unexpected, original and slightly more premium chocolate gifting idea that both the giver & the receiver would be excited about.

A presentation with texts and visuals (sketches, illustrations, pictures) of a chocolate gifting concept: regardless of the route you select, please create 1 idea that works any time of year, and 1 that is customized to Easter or Christmas. PDF, 5 pages max. 

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5 Gewinner 7 Favoriten der Community 69 Teilnehmer 103 Medien akzeptiert 30 Länder 8 Sprachen
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Nestle Nestle

We'd like to thank eveyone that took part in our contest. We were amazed by the number of ideas and you all made us think quite differently about the ways that we could take our brands forward in Gifting in the future. 
So we really appreciate all the time and effort that you took to bring your ideas to life for us.

Jury Preis Gewinner

Auswahl nach Nestle

ludmila_lak
ludmila_lak #1 Preis
ludmila_lak 195.060 Kreativ-Score
  • Grafikdesign
  • Illustration
  • Animation
  • Kreatives Schreiben
  • Label & Verpackungsdesign
  • Fotografie
  • Script Writing
Russische Föderation

#1 Preis von 3.500 € für Gift tower

For me was very pleased and really intresting participation in this contest!
 And I'm very glad that my idea liked! Thanks Nestle and Eyeka!

WE loved the idea that someone could interact and have fun with this pack and will look to build this idea with some of our children's brands like Smarties & Milkybar as special gifts for Christmas and the other seasons.

 
Nestle
jamesdesign
jamesdesign #2 Preis
jamesdesign 631.930 Kreativ-Score
  • Grafikdesign
  • Illustration
  • Kreatives Schreiben
  • Label & Verpackungsdesign
  • Fotografie
  • Script Writing
Vereinigtes Königreich

#2 Preis von 2.000 € für 3D CIRCULAR GIFTING

I really enjoyed working on this brief and I was confident I had a great concept, but it's fantastic when a massive brand like Nestle confirms that by choosing it as a winner! thanks to Nestle and thanks eYeka!

 

We loved the tactile nature of this pack and the fact that it presented a countdown in a different shape. So it has really made us think about how we might use shape to make our advent calendars much more interesting shapes in the future.

 
Nestle
mhfrois
mhfrois #3 Preis
mhfrois 765.980 Kreativ-Score
  • Grafikdesign
  • Illustration
  • Animation
  • Kreatives Schreiben
  • Label & Verpackungsdesign
  • Script Writing
Brasilien

#3 Preis von 1.000 € für SWEET EMOTIONS MILKBAR - MARSHCHEESEMALLOWSS

I am very happy to have won my seventh prize in just 16 months of eYeka.
Gratitude Nestle! ALOHAAAAAAAAAA !!!

We thought the idea of using emoticons on a product to allow people to send a small message to a loved one was really nice. The shape made us think of Smarties so we are looking into how we might be able to build this idea for Smarties.

 
Nestle
newers11
newers11 #4 Preis
newers11 14.750 Kreativ-Score
  • Grafikdesign
  • Label & Verpackungsdesign
  • Fotografie
Schweiz

#4 Preis von 500 € für ME2U - NESTLÉ CHOCOLATE & SWEETS GIFTING

We thought the this idea of a personalised and simple but intriguing gift was very appealing so we will be looking into how this could fit with our Quality Street brand.

 
Nestle
oneneno
oneneno #5 Preis
oneneno 114.670 Kreativ-Score
  • Grafikdesign
  • Video
  • Illustration
  • Animation
  • Kreatives Schreiben
  • Label & Verpackungsdesign
  • Fotografie
Jordanien

#5 Preis von 500 € für Quality street picnic basket

We have often thought that maybe we should put a range of our products together at Easter time - so that everyone would have something that they liked to share. This basket idea would be a lovely way of presenting that Easter hamper.

 
Nestle

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