SMU CREATIVE DIRECTOR Der Wettbewerb ist beendet

Start 22. März 2011 Ende Donnerstag, 19. Mai 2011, 21:59 Uhr UTC Beratung Ergebnisse Juli 2011
22. März 2011
Donnerstag, 19. Mai 2011, 21:59 Uhr UTC
Juli 2011

This is the chance to unleash your creativity to promote Singapore Management of University (SMU). Winning works will stand a chance to win up to $12,750 and be promoted by SMU across the region!

What is the challenge?
Help SMU to recruit undergraduate through an animation or a print design*.

What is the brief?
Through an animation or a print design*, show us how SMU can transform an ordinary student into a future corporate leader through its innovative and cutting edge way of teaching.

Entries must be vibrant, contemporary and inspirational to motivate prospective students with an interest in management to apply for SMU.

* Print design will be adapted for t-shirts, mugs, tote bags and note pad.

What sets SMU apart?
SMU prides itself as the pioneer in interactive learning that aims to transform students into well-rounded individuals.

Lessons are not taught in the traditional format. In fact, at SMU, they are taught in small MBA-style seminar rooms, where you don’t just listen. You are encouraged to speak up and present your arguments in a clear and convincing manner. While you learn from others, others also learn from you. This way, you sharpen your critical and thinking ability, communication and presentation skills, which are crucial skills needed in the corporate world. Because every student must participate in class, discussions and debates become lively and enjoyable.

SMU's learning environment is therefore intellectually challenging and stimulating, bringing out the best in you and preparing you to be a step ahead of the competition when you graduate. You emerge an all-rounded person, capable of adapting and thriving in the fast changing world.

• Entries must feature SMU logo: download it here
• Entries must feature the tagline “Discover a Different U”

Background of SMU
SMU is a leading school of management in Singapore, which aims to transform students into creative entrepreneurial leaders capable of excelling in a rapidly changing and dynamic world.

Students can choose from the following courses:

1. School of Accountancy
2. School of Business
3. School of Economics
4. School of Information Systems
5. School of Law
6. School of Social Sciences

Click here to find out more about SMU.


Animation Category:
First Prize: SGD 5,000
Second Prize: SGD 3,000
Third Prize: SGD 2,000

Design/Illustration Category:
First Prize: SGD 1,500
Second Prize: SGD 750
Third Prize: SGD 500

What’s the medium?
30 – 60 sec animation, design/illustration

Contest duration

Start Date: 23th March 2011
End Date: 19th May 2011
Time: 11:59 PM

Entry specification
- Winner of the best animation entry must supply the original working files in 720p and 1080p High Definition version, so make sure to keep an HD or uncompressed MOV version of your work
- For design/illustration, entries must be in *.jpeg;*.jpg;*.gif;*.png;*.tif;*.tiff;*.bmp format
Winner of the best design/illustration entry must supply the original working files in A4 or 29.7 cm x 21 cm document, 300 dpi (PSD, TGA, TIFF)

Do’s & Don’ts
- If you’re using text/subtitles in your work, it must be in English
- No restrictions on the number of submissions per participant
- Entries must be original and exclusive to the participant, true and verifiable
- You MUST use music and images that are rights-free. It is your duty to ensure that all elements you use do not infringe any copyrights. Please include the following statement on your media description bloc once you have uploaded your work: “All elements used in part or in whole have rights cleared for usage in the SMU Call for Entries”
- eYeka Asia has the right to reject entries containing obscene, racist, unethical, dangerous, violent or legally objectionable material, or material that may infringe upon any person’s personal or property rights. Such entries will be immediately disqualified and not allowed on the Call for Entries.

Entries that do not meet the above listed criterion will be disqualified. For any further questions, please send an email to:


Jury Preis Animation

  • #1 Preis 3.000 €
  • #2 Preis 1.500 €
  • #3 Preis 1.000 €

Jury Preis Design

  • #1 Preis 850 €
  • #2 Preis 450 €
  • #3 Preis 300 €