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Invent the next generation London cab or New York taxi!

London and New York are two great world cities, thriving, cosmopolitan, at the vanguard of business, trends and cultures. Yet they remain markedly different, with their own identity that is exemplified in their respective, age-old iconic taxis: New York's yellow taxis and London's black cabs. While these cities are constantly evolving, have these powerful city symbols and transportation modes kept up with time? Can we reinvent these taxis while keeping their "heritage value" and what makes them iconic now?

Invent a new type of yellow taxi or black cab to provide a more enjoyable, comfortable and environmentally friendly ride for passengers and drivers while staying true to their iconic status as symbols of London or New York.

Your designs will be promoted to the media in London and NYC.

FORMAT: Picture or illustration.

1 Gewinner 18 Teilnehmer 18 Medien akzeptiert 13 Länder 8 Sprachen
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eYeka Eyeka

Jury Preis Gewinner

Auswahl nach eYeka

alz19
alz19 #1 Preis
alz19 47.870 Kreativ-Score
  • Grafikdesign
  • Video
  • Illustration
  • Animation
  • Kreatives Schreiben
  • Label & Verpackungsdesign
Indien

#1 Preis von 1.000 € für Your City My Cab

The moment I read the brief I felt that the brief has been written just for me and all the memories of taxi travel ,adventures and misadventures came rushing to me . I have had those taxi journeys where the fare meter ran much faster than the taxi , went round & round searching for a destination or stuck in the traffic jam with nothing much to do.

So many journeys and each being a unique experience and teaching me a lesson or two. Actually having traveled in a taxi in different part of the world helps you compare the systems. Equal credit goes to the well written and lucid brief that was very inviting to say the least.

A positive change that I have noticed over the years is that the moderators are now more accessible and helpful. Getting a quick response goes a long way.

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