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Herausforderung

Zusammenfassung des Wettbewerbs

Design a gift pack to make Lipton tea the best choice for gifting

Alert: you must read the whole brief to understand the challenge, not only the teaser.

Gifting is more than a social protocol. It is a lovely, heart-warming and creative way to communicate your emotions (such as love, appreciation, respect; etc) to someone. Hence whenever gifting season comes, people are always thinking: “I need something special”.When it comes to “special”, not only the gift inside matters, but also the packaging.

However, tea seems not always the best choice for gifting because people often feel it is not interesting and special enough.They will turn to something brighter or more exciting or seek for something more premium.

Design a premium yet bright and exciting gift pack for Lipton tea to make tea something “special” to give across all different gifting seasons.

FORMAT: Pictures, illustrations, sketches with explanations.

3 Gewinner 54 Teilnehmer 59 Medien akzeptiert 20 Länder 8 Sprachen

Jury Preis Gewinner

Auswahl nach Lipton

savanovic
savanovic #1 Preis
savanovic 73.520 Kreativ-Score
  • Grafikdesign
  • Illustration
  • Kreatives Schreiben
  • Label & Verpackungsdesign
Vereinigte Staaten

#1 Preis von 3.000 € für Pour_Some_Love_LIPTON

dobershka
dobershka #2 Preis
dobershka 1.020 Kreativ-Score
  • Grafikdesign
Russische Föderation

#2 Preis von 750 € für lipton_design_pack

Rrmi
Rrmi #3 Preis
Rrmi 94.080 Kreativ-Score
  • Grafikdesign
  • Video
  • Illustration
  • Kreatives Schreiben
Frankreich

#3 Preis von 250 € für Lipton Present Project

Lipton Gift Community

Treffe all die kreativen Teilnehmer des Wettbewerbs

54 Teilnehmer