Nestlé Good Lifers Der Wettbewerb ist beendet

Entdecke die Ergebnisse des Nestlé Good Lifers Wettbewerbs


Herausforderung

Zusammenfassung des Wettbewerbs

What could Nestlé do to help people in their fifties have a good life?

Help people in their fifties have a better life with Nestlé! Show us how Nestlé can help “Good-lifers” make the most of their life through an innovative and groundbreaking idea for products, services or devices focused on health and nutrition.

Presentations with illustrations and text, Max. 5 pages (PDF only) 

5 Gewinner 7 Favoriten der Community 63 Teilnehmer 68 Medien akzeptiert 29 Länder 9 Sprachen
81bd185e5cf1405ebc28b924a7f615fe

Nestle Nestle

Thank you for all your great and creative contributions!!

Jury Preis Gewinner

Auswahl nach Nestle

AnnaNThang
AnnaNThang #1 Preis
AnnaNThang 1.080.360 Kreativ-Score
  • Grafikdesign
  • Illustration
  • Kreatives Schreiben
  • Label & Verpackungsdesign
  • Fotografie
Vereinigte Staaten

#1 Preis von 4.000 € für Nestlé Vita

I was really inspired by this brief. I think health and longevity are very important, especially to good lifers. Yoga is a special activity that becomes a lifestyle. I think Nestle can fit into this lifestyle for many people by providing the right snacks, beverages and incentives.

I'm so very happy to have been selected as the first place winner, I put a lot of love and thought into my submission and put myself into their shoes. Would I want to be part of this campaign? Yes! Nestle Vita for life :) Thank you Eyeka and Nestle!

Nice concept based on food and beverage business opportunity. Building on ownable and value-adding health and nutrition benefits. Great visual presentation.

Nestle
feelgoodanime
feelgoodanime #2 Preis
feelgoodanime 66.900 Kreativ-Score
  • Grafikdesign
  • Video
  • Illustration
  • Animation
  • Kreatives Schreiben
  • Label & Verpackungsdesign
Vereinigte Staaten

#2 Preis von 2.000 € für LifeMix Essentials

I appreciated the opportunity to imagine a new product idea for Nestlé. Second place is indeed an honor. While I did truly believe in the idea I submitted, I am still surprised to have ranked so high. Thank you Eyeka and Nestlé!

Great idea providing food and beverage business opportunity, based on target group understanding and providing clear health and nutrition benefits. Could be personalized.

Nestle
ellaquiogue
ellaquiogue #3 Preis
ellaquiogue 36.440 Kreativ-Score
  • Grafikdesign
Philippinen

#3 Preis von 2.000 € für GoodLifer Snack Pack

Great target group understanding. Good concept building on food and beverage business opportunity and driving service and convenience aspect.

Nestle
progresstina
progresstina #4 Preis
progresstina 351.480 Kreativ-Score
  • Kreatives Schreiben
  • Script Writing
Bulgarien

#4 Preis von 1.000 € für Nestlé and slowing down the invasion of the age spots after 50.

I am grateful to eYeka for the opportunity to present my ideas & to Nestle for selecting them among the winning ideas for this contest. Congratulation to all winners.

Good identification of target group problem.

Nestle
progresstina
progresstina #5 Preis
progresstina 351.480 Kreativ-Score
  • Kreatives Schreiben
  • Script Writing
Bulgarien

#5 Preis von 1.000 € für Nestlé for preserving healthy brain longevity

I am grateful to eYeka for the opportunity to present my ideas & to Nestle for selecting them among the winning ideas for this contest. Congratulation to all winners.

Good identification of target group problem.

Nestle

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