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Calling for fresh ideas that will shout: “fresh and delicious bread sold here, people”!

Blow us away with clever and creative package designs that will make shoppers believe that packaged bread in the supermarket is fresh and delicious.

Presentation with illustration

3 Gewinner 5 Favoriten der Community 63 Teilnehmer 78 Medien akzeptiert 27 Länder 10 Sprachen
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Tip Top George western foods limited

Tip Top would like to thank all of the community for your entries. The responses we got are of a very high calibre and made choosing winners very difficult. Lots of very interesting approaches and the effort put in to bringing to life the ideas was impressive. Thanks!

 

Jury Preis Gewinner

Auswahl nach Tip Top

aek_studio
aek_studio #1 Preis
aek_studio 113.020 Kreativ-Score
  • Grafikdesign
  • Illustration
  • Animation
  • Label & Verpackungsdesign
  • Fotografie
Niederlande

#1 Preis von 3.000 € für Carry&smell

I found eYeka when I worked as freelancer for Danone, the creatives were talking about it and so I tried.  

It would be pretentious to say that I do not care for the price, but it is rarely what motivates me to work for eYeka.

I do like the challenge and the complete creative freedom in this type of work. When I see the competition, and so many great designers working next to me I understand the value of individuality and life experience.

The craft is there, what makes us stand up is the unique flavor of our story. 

Leveraging the power of the senses and tapping into the emotions associated with the smell of fresh bread. The designs are simple but effective.

Tip Top
ma-create
ma-create #2 Preis
ma-create 367.380 Kreativ-Score
  • Grafikdesign
  • Illustration
  • Kreatives Schreiben
  • Label & Verpackungsdesign
Russische Föderation

#2 Preis von 1.500 € für TipTop The ONE

I was not the first time become the winner of the eYeka and with each new contest, I begin to understand that to win, you need to carefully read the brief and refers to it, it is very fruitful.

You need to come up with several options, and select only one and do it qualitatively. Do your job wisely and you will succeed! good luck)

The design brought in lots of aspects we liked - the natural textures of paper and fabric, the resealability of the pack. The design felt like it was using natural cues to drive perceptions of freshness.

Tip Top
Icecream
Icecream #3 Preis
Icecream 114.190 Kreativ-Score
  • Grafikdesign
  • Video
  • Illustration
  • Animation
  • Kreatives Schreiben
  • Label & Verpackungsdesign
  • Fotografie
  • Script Writing
Ukraine

#3 Preis von 500 € für iBread

A very innovative approach using technology to bring to life some of the inherent positive emotions around fresh bread including the smell and warmth.

Tip Top

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63 Teilnehmer