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Can you turn Stock Pot into an irresistible must-try for mums?

Create an original, engaging and contagious activity to make 1 MILLION mums want to add Stock Pot to their dish.

PDF maximum 5 pages.

3 Gewinner 6 Favoriten der Community 34 Teilnehmer 37 Medien akzeptiert 16 Länder 6 Sprachen

Continental Unilever

Thank you for taking the time to participate, we enjoy going through all the ideas and within them there were a few which helped to stretch our thinking on the activation. All the best for 2015!

Jury Preis Gewinner

Auswahl nach Continental

natella #1 Preis
natella 4.180 Kreativ-Score
  • Grafikdesign
  • Kreatives Schreiben
  • Label & Verpackungsdesign

#1 Preis von 3.000 €

Thank you for your entry, this idea had legs and was discussed and work on further. This idea was clever in that it disrupted our consumers in a clever way. Also it was able to make a Mundane day commute more memorable.

daniel_t #2 Preis
daniel_t 0 Kreativ-Score
  • Video
  • Animation
  • Script Writing

#2 Preis von 1.500 €

Thank you for your entry, we liked the different angle on this and even took it further to encapsulate "Melt your heart".  What worked well is the idea of sharing as that can build scale. 

2280188672 #3 Preis
2280188672 0 Kreativ-Score
  • Grafikdesign
  • Illustration
  • Kreatives Schreiben
Vereinigte Staaten

#3 Preis von 500 €

Thank you for your entry, this idea does have cut through as its different via using men.


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Continental Stock Pots Community

Treffe all die kreativen Teilnehmer des Wettbewerbs

Thank you to all the participants!

34 Teilnehmer