Loving Lay's Der Wettbewerb ist beendet
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Entdecke die Ergebnisse des Loving Lay's Wettbewerbs


Herausforderung

Zusammenfassung des Wettbewerbs

Tell us an engaging and surprising story that shows that when you see Lay’s, you want Lay’s!

Invent fun and unexpected stories that bring to life how Lay’s potato chips are irresistible and that when you (or the hero of your idea) see them, you want them!

Presentation with texts and at least 1 visual illustration (maximum 4 PDF page)

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3 Gewinner 8 Favoriten der Community 63 Teilnehmer 100 Medien akzeptiert 26 Länder 7 Sprachen
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Lay's Pepsico

Dear participants, thank you very much for taking part in the Lay’s contest. We appreciate your creativity and great sense of humor. While we had to choose just three ideas - we judged the ideas based on several factors: sense of humor, originality, drama, intrigue; most of the ideas presented were very fascinating and entertaining.

Jury Preis Gewinner

Auswahl nach Lay's

cjs_capricorn
cjs_capricorn #1 Preis
cjs_capricorn 29.460 Kreativ-Score
  • Video
  • Illustration
  • Kreatives Schreiben
  • Fotografie
  • Script Writing
Russische Föderation

#1 Preis von 3.000 € für Lay's for a monk

The idea has a lot of surprise in it and proves Lay’s irresistibility message - even the meditating monk could not resist. We also think that the story can be shoot in a beautiful way.

Lay's
shathree
shathree #2 Preis
shathree 294.160 Kreativ-Score
  • Grafikdesign
  • Illustration
  • Kreatives Schreiben
  • Label & Verpackungsdesign
Philippinen

#2 Preis von 1.500 € für COURTROOM

Funny way to present Lay’s irresistibility. Interesting set up – calm, grand and stately court room and the funny ending makes the story even more attractive.

Lay's
kevinvijaya
kevinvijaya #3 Preis
kevinvijaya 285.190 Kreativ-Score
  • Illustration
  • Kreatives Schreiben
  • Label & Verpackungsdesign
  • Script Writing
Malaysia

#3 Preis von 500 € für The Alien Dilemma

Funny story with an unusual characters. Truly breaking the conventions to get some Lay’s.

Lay's

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