Entdecke die Ergebnisse des Downy / Lenor Protection Wettbewerbs
Herausforderung
Zusammenfassung des Wettbewerbs
In an impactful and simple print ad, show us that, thanks to Downy/Lenor, clothes are protected from damage OR show that they are protected from odors!
Create an impactful print ad that brings to life how Downy/Lenor protects fabric OR prevents bad odors from clinging to clothes and neutralizes them.
Print ad: Photo or illustration with text explanation (2 pages in total, PDF only).

Lenor P&g
This was a very tough decision because there were so many good ideas. Thank you so much for your work - your creativity is inspiring!
Jury Preis Gewinner
Auswahl nach Lenor

olivierporte22 #1 Preis
- Grafikdesign
- Video
- Illustration
- Animation
- Kreatives Schreiben
- Label & Verpackungsdesign
- Fotografie
- Script Writing
#1 Preis von 1.500 € für OLIVIER PORTE - Downy Lenor Contest
This was an incredibly clever articulation of bad odor on clothes. I loved how it was immediately understandable, funny, true, and visual.

NelsonCarvalho58 #2 Preis
- Grafikdesign
- Kreatives Schreiben
- Label & Verpackungsdesign
- Script Writing
#2 Preis von 600 € für Downy wash 2
This was a great visualization of the fear many people feel when they wash their favorite clothes. It was immediately noticeable, humorous, but true.

aventicum #3 Preis
- Grafikdesign
- Illustration
- Kreatives Schreiben
- Label & Verpackungsdesign
- Fotografie
- Script Writing
#3 Preis von 400 € für Downy Lenor
This was very clever - we looked back and forth a few times before getting the joke! This is a great, ironic way of demonstrating the value of clothing protection.
Zusätzliche Preise Kategorie

charly-dh Zusätzlicher Gewinner
- Grafikdesign
- Illustration
- Kreatives Schreiben
- Label & Verpackungsdesign
- Fotografie
- Script Writing
Zusätzlicher Gewinner für Downy Lenor - Cheese
I loved the personification of food odors on clothes. This is very true for many consumers - some of whom will change clothes after preparing a meal just to remove the odor. Thank you for your creativity and humor!

oceanomare Zusätzlicher Gewinner
Zusätzlicher Gewinner für Differences
I loved the humor in this work. It draws attention to the benefit without being heavy-handed, and is a simple and elegant expression of clothing protection. Thank you for your creativity and humor!
Favoriten der Community
Abhängig von den Stimmen der Teilnehmer im Feedback-Kreis
Spitzenreiter in Qualität
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Platz 1 evgeniylg123 979.790 Kreativ-Score
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Platz 2 charly-dh 69.370 Kreativ-Score
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Platz 3 maximishe 6.600 Kreativ-Score
Spitzenreiter in Originalität
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Platz 1 evgeniylg123 979.790 Kreativ-Score
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Platz 2 charly-dh 69.370 Kreativ-Score
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Platz 3 maximishe 6.600 Kreativ-Score
Spitzenreiter in Geschichten erzählen
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Platz 1 evgeniylg123 979.790 Kreativ-Score
-
Platz 2 maximishe 6.600 Kreativ-Score
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Platz 3 oceanomare 800.380 Kreativ-Score