Knorr - Love the soil Der Wettbewerb ist beendet

Entdecke die Ergebnisse des Knorr - Love the soil Wettbewerbs


Herausforderung

Zusammenfassung des Wettbewerbs

Spread the message that the root of delicious Knorr soups is farming that loves the soil.

Champion the movement for sustainable farming methods that care for the soil, and bring tastier and more delicious soups to everyone’s tables.

Presentation with visuals and text (maximum 3 pages PDF).

Lese den ganzen Auftrag

3 Gewinner 5 Favoriten der Community 82 Teilnehmer 84 Medien akzeptiert 30 Länder 9 Sprachen
7480c6c0be470131afd30a1e24174648

Knorr Unilever

Thanks a lot to all participants. We truly had a difficult time while choosing the winners. In our evaluation process, we looked at the ideas that can spread in large scales. For that reason, we choose the ideas, which are more practical while making the ideas come through all around Turkey. We hope that all participants enjoyed working for our brief as we did.

 

Jury Preis Gewinner

Auswahl nach Knorr

Pablo_Margara
Pablo_Margara #1 Preis
Pablo_Margara 48.800 Kreativ-Score
  • Grafikdesign
  • Illustration
  • Kreatives Schreiben
  • Label & Verpackungsdesign
Argentinien

#1 Preis von 3.000 € für Love the Land

First of all I wanted to thank you, the truth is I am very happy to have come out as the winner. Thank you so much for everything!

With this creative packaging, we will be able spread the spirit in a very large scale. This is an existing package that we use for Knorr Meal Makers. Using this Meal Makers packaging for a campaign idea will make this campaign even bigger, because we will be able to distribute the seeds easily all around Turkey as a regular limited edition soup.

Knorr
ManuFF
ManuFF #2 Preis
ManuFF 158.000 Kreativ-Score
  • Grafikdesign
  • Video
  • Illustration
  • Animation
  • Kreatives Schreiben
  • Label & Verpackungsdesign
  • Fotografie
  • Script Writing
Spanien

#2 Preis von 1.500 € für Knorr´s Seeds "Love the Soil"

We believe that this compact growing kit can be an effective promotional item in trade. Having a compact, small size packaging and integrating with an app made this idea to use in our "love the soil" campaign.

Knorr
learousse
learousse #3 Preis
learousse 95.880 Kreativ-Score
  • Kreatives Schreiben
  • Label & Verpackungsdesign
Frankreich

#3 Preis von 500 € für Knorr Truck

Engaging with the consumers is one of the most important part of this "love the soil" campaign, since we want to explain what we are doing for sustainable farming as Knorr. With the Knorr truck project, we can spread the spirit in different cities and neighborhoods, as well as activating the idea around supermarkets.

Knorr

Favoriten der Community

Abhängig von den Stimmen der Teilnehmer im Feedback-Kreis

Spitzenreiter in Qualität

Spitzenreiter in Originalität

Spitzenreiter in Geschichten erzählen

Knorr - Love the soil Community

Treffe all die kreativen Teilnehmer des Wettbewerbs

82 Teilnehmer