ACE - Convenience Der Wettbewerb ist beendet
#ArielAceLaundry

Entdecke die Ergebnisse des ACE - Convenience Wettbewerbs


Herausforderung

Zusammenfassung des Wettbewerbs

What does convenience in laundry mean to you?

In a catchy poster with a tagline, show us what new benefits ACE could provide in order to be more convenient.

Poster with tagline and explanations of your idea (2 pages PDF max)

3 Gewinner 3 Favoriten der Community 40 Teilnehmer 52 Medien akzeptiert 20 Länder 7 Sprachen
9cf0234720c54c1798c57e4df658ff82

Ariel P&g

Dear Eyeka Community, thanks so much for your outstanding work developing these creative propositions that beyond addressing the challenge enabled us to discover new benefit spaces never thought before.

Thanks so much!

Ace Team LA - P&G

Jury Preis Gewinner

Auswahl nach Ariel

oceanomare
oceanomare #1 Preis
oceanomare 839.620 Kreativ-Score
  • Grafikdesign
  • Animation
  • Kreatives Schreiben
Italien

#1 Preis von 3.000 € für Space

I really loved the way you portrayed the end benefit of a practical detergent in a emotionally connected way (the kitten) but at the same time showing the complexity involved on other house hold chores in the lack of a practical solution like Ace. This sort of side by side enhances the superior brand promise of Ace. Amazing creative proposition!:)

Ariel
kopiwriter
kopiwriter #2 Preis
kopiwriter 614.740 Kreativ-Score
  • Kreatives Schreiben
  • Script Writing
Australien

#2 Preis von 1.500 € für Invisible man

I very much enjoyed this visual as it matches perfectly with Ace tone of voice. Putting upfront an emotional benefit from a detergent is a quite challenging work that this visual has been able to manage from a positive approach of the practicality brand promise of Ace. Excellent job!

Ariel
kopiwriter
kopiwriter #3 Preis
kopiwriter 614.740 Kreativ-Score
  • Kreatives Schreiben
  • Script Writing
Australien

#3 Preis von 500 € für Multifunctional

I enjoyed the simplicity of this proposition. Portraying Ace as the Swiss Army laundry weapon is a great starting point for a very simple but clear communication to deliver on the core message of no additional products needed. Great job!:)

Ariel

Favoriten der Community

Abhängig von den Stimmen der Teilnehmer im Feedback-Kreis

Spitzenreiter in Qualität

Spitzenreiter in Originalität

Spitzenreiter in Geschichten erzählen

ACE - Convenience Community

Treffe all die kreativen Teilnehmer des Wettbewerbs

40 Teilnehmer